Graphic Designer & Media Intelligence Analyst
I'm a Graphic Designer and Media Intelligence Analyst with a background in Media Production University of Indonesia. Using AI-powered insights to boost engagement and create strong branding through visual design.
Get in TouchA breakdown of my expertise across key areas.
I build and deploy modern, responsive websites, focusing on performance and user experience while leveraging AI to streamline development.
My approach to marketing is rooted in data, creating targeted campaigns that genuinely connect with audiences and drive measurable results.
I specialize in transforming complex data into clear, actionable insights, enabling informed decision-making and strategic planning.
I create compelling visual identities that resonate with audiences, ensuring every design element is both beautiful and purposeful.
A selection of my recent work. Click to learn more.
Media Intelligence | Advertising Insight & Strategy
Conducted a comprehensive analysis of Wardah’s Ramadan ad series (#MenangkanLangkahKebaikan), focusing on storytelling, visual branding, and emotional engagement using the ABCD framework.
Data Visualization | Campaign Monitoring
Developed an interactive dashboard to track the performance of the “Eidessentials” campaign, featuring sentiment analysis, engagement trends, and platform effectiveness.
AI-Powered Consumer Insight | Strategic Evaluation
Analyzed Pocari Sweat’s creative Ramadan campaign through AI sentiment analysis, Google Trends, and YouTube comment mining to assess its unique horror-comedy storytelling approach.
Web App | Data Visualization
Built a responsive web-based dashboard for media intelligence analysis, visualizing real-time sentiment, engagement patterns, and media types from a specific campaign.